Whitewater Communications - Capilano College

This ad was used as a support for Capilano College's campaign to acquire university status. It uses a satellite photo to illustrate the wide geographic area that Cap College was serving.

Whitewater Communications - Capilano College

Capilano Community College and other unaccredited post secondary institutions were blindsided by provincial politics when the government moved to award degree-granting University status to a number of institutions without considering Capilano.

Cap College quickly mounted a full page newspaper campaign to garner support for their campaign to acquire University status.

This series of ads grew over time and were not planned as a campaign to start but with a clear design standard a family resemblance between each ad in the series helped propel the campaign to success and now Capilano College is known as Capilano U.

Andersons Group of Restaurants - The Kettle of Fish

Postcard dropped to businesses in the area of the restaurant to promote the fast lunch for busy executives. The restaurant has a reputation for fine dining and long preparation times which was impacting their lunch business.

There were matching street banners produced to leverage the awareness garnered by the postcard campaign.

This usccessful campaign ran for a number of years.

Banded Peak Challenge

The Banded Peak Challenge is a grassroots event held annually in Kananaskis Country, Alberta. The purpose of the event is to raise funds for special needs children to attend an Easter Seals summer camp.

Around 200 sponsored participants hike and bike to the top of Banded Peak, one of the Rockies' 11,000 footers.

The participants come from the Calgary area.

This black and white newspaper ad ran in community papers in the Calgary area.

The project included outdoor, posters, t-shirts brochures.

Photography by Tom Walker.

Whitewater Communications - Capilano College

Bus shelter backlit ad to support the Capilano College university accreditation campaign.

Whitewater Communications - Goepel McDermid

Announcement ad for the formation of Goepel McDermid from the merger of two other large Vancouver financial institutions.

Rough 1/3 broadsheet newspaper size.

Judy Gale Inc. - Huntington West.

Newspaper campaign for sales of luxury high rise condominium.

The campaign presented the milieu of the target market in a series of upscale New Yorker-style cartoons.

Support material included a sales presentation folder with an animal theme and graphics. The logo was a leaping deer and supporting typography.

Roger Kibble and Associates - MJB Coffee

Here it is. Scientific Advertising. Full page magazine ad for MJB Coffee to promote a discount coupon.

Photography by Ken Meyer. Copy by Roger Kibble.

Nathan Smith Law

Series of trade publication ads to promote the expertise of Nathan Smith Law as a medical malpractice expert to other lawyers.

The legal community is already familiar with the firm from the work of the principal. The ads promoted the personalities of the firm as the unique sales proposition of the company.

Copywriting by Dick Paetzke. Photography by Redfern Photographics.

Roger Kibble and Associates - AMC Jeep Renault Dealers Association of BC.

Newspaper slugs for co-op advertising program for AMC Jeep Renault dealers in B.C.

Copy by Roger Kibble. Photography by Delores Baswick.

Seawalk

Newspaper advertising for False Creek condominium development Seawalk.

Andersons Group of Restaurants

Double half page double truck magazine advertising for Andersons Group of Restaurants wedding parties.

Microsoft Canada

Full page magazine ad for Microsoft Canada anti-piracy awareness.

Whitewater Communications - The Nature Trust

Series of filler ads for The Nature Trust. These ads have been running for a number of years in The Vancouver Sun and Province.

IMPACT Magazine

Full page ad in IMPACT Magazine to promote the Health Club Feature to Calgary health clubs and facilities.

National Aboriginal Day

Full page magazine ad pro-bono to promote awareness of National Aboriginal Day events on June 21.

Green and Huckvale Ltd. - New Home Warranty Program

Full page newspaper ad for the New Home Warranty Program members. Copy by Joan Green.

Winner of an award for typography from the Graphic Designers of Canada, B.C. Chapter. There are hundreds of business names set around the large headline. Typesetting by Pola Graphics.

Argon Security Technologies

Design and production of corporate communications materials.

creativeprocess.biz - Le Social

Le Social Restobar and Grill is housed in a Montreal heritage mansion.

The location previously housed an upscale restaurant. The reputation of the previous business impacts the perception of the market which the current management needs to change.

Le Social caters to the McGill University students from the campus adjacent.

The mansion itself became the focus of the advertising to suggest a youthful, fun atmosphere.

Mason Sewing Machines

Art direction and production of magazine advertising.

Judy Gale Inc. - CREO Products

CREO Products optical tape recorder was the first entry into the terabyte storage category, at a time when floppy discs were available in 5.5" or 2.25" sizes holding 800k of data. The very idea of a terbyte was the domain of science fiction.

The WORM drive used a series of prisms, mirrors and lenses to write a byte of (eight) dots across the width of the tape. If there was a dot in the matrix it represented a one, a missing dot represented a zero.

Whitewater Communications - Scott Paper

Double truck FSI for Scott Paper to promote the Scott Tournament of Hearts Canadian Womens' Curling Championships.

The campaign also comprised as Full Page FSI and each creative was completed in English and French.

Full page FSI for Scott Paper coupon.

Emcee Squared - BC Soccer Association

Small space newspaper advertising campaign to promote the Kickin' Day of Play, a Guiness World Record attempt to have the most people simultaneously playing soccer. Guiness declined to adjudicate.