First Nations Employment Society Exhibit
10' x 20' pop-up exhibit with 3-D effect totem pole.
The actual totem pole featured in this exhibit, carved by Richard Krentz, sits in the reception area of the Employment Center in Vancouver and forms the symbol of the organization's principles and values.
The pole is symbolically interpreted as follows: The Vision of the Eagle is being able to see the big picture as well as the details; The Gift of the Goose is that everybody cheers everyone on, you can hear geese before they arrive and when a leader tires another takes over; The Spirit of the Squirrel is planning and frugality; The Way of the Beaver is everybody helping because all work has dignity and The Consensus of The People is the way of the First Nations.
Clients:
First Nations Employment Society and the First Nations Employment and Enterprise Centre
How was this done?
The concept was first developed as a scale model. On approval, the pole was photographed from three sides, which entailed a total of six photographs, three of which were shot on scaffolding to prevent parallax from distorting the pole by introducing perspective into the photos. There was not enough room to use a lens that would capture the pole in one photograph.
The photos were assembled in Photoshop as shown in the graphic above.
In order for the illusion of the totem pole to be maintained, the ears at the top of the totem pole must be presented to the viewer in their correct orientation and dimensions. Note the orientation of the ears in the photo of the finished display, the totem pole reads properly from all sides. The illusion would be ruined if the eagle's ears were incorrectly oriented.
In reality it is effective trompe d'oeil, the only thing that is missing for verité would be to have the Eagle's beak projecting forward.
A second version of the exhibit was produced with a shorter pole for less flexible exhibit floor heights.
Pop-up exhibit hardware by Affordable Displays
Karen Redfern Photographics
Exhibit graphics output and assembly by PacBlue
Budget under $20,000, 2 versions
Argon Security Technologies Inc.
10' x 10' pop up exhibit promoting wireless surveillance technology to Law Enforcement.
Photography by Derek Norris and Norman Fournier
Argon Security Technologies Inc.
Roll-up Banners to promote wireless surveillance technology to a Military audience.
Each Roll-up banner is discrete. All three banners are lined up on installation to produce a unified message reading left to right.
Illustrations were completed in Strata 3D CX® and Adobe Photoshop®.
ACR Proposal for 20' x 10' custom exhibit
20' x 10' custom exhibit to promote Data Loggers to distributors. The exhibit was designed over a period of 6 months in collaboration with ACR management.
The exhibit hardware features a "circuit board" design which plays off graphics which ACR uses on their accompanying print materials.